Cigna OneGuide
Introduction
Cigna knows that healthcare plans can be confusing for customers.Cigna OneGuide is a mobile app that provides contextual information at every critical moment along the customer’s healthcare journey. Customers can rely on answers being delivered as the questions arise in real-time. As a result, customer satisfaction and trust trend upward, while the people are empowered to make better decisions for their health.
My Role
Crafting the overall experience, working alongside researchers and visual designer to validate and implement the solution.
Goals
Reduce the total number of Customer phone calls.
Streamline the total number of customer "sensing moments," into a pleasant digital experience.
Quickly access personal health information.
Easily find care, alternative options, and pre/post surgery assistance.
